Why every website needs analytics

I think I’ve finally hit upon the perfect analogy for those that fail to use analytics programs on their websites.

I have a really snazzy car for sale.  It has a massive engine, four wheels, brakes, a steering wheel…but no instrument panel (i.e. no speedometer, tachometer, odometer or other gauges).  How much would you pay for it?

Then why would you pay thousands of dollars to build a website but be largely unable to determine that site’s performance in the future?

I rest my case.